Anna Altier
New Canaan, CT | annaaltier20@gmail.com | (203)-810-6925 | https://www.linkedin.com/in/anna-altier/
EXPERIENCE
Press/VIP Intern, MVPR
May 2026 – Aug 2026
New York, NY
Supported editorial PR operations, including showroom management, sample trafficking, press coverage tracking, launch metrics, editor outreach, media pitching, shoots, and events
Coordinated sample requests and returns while maintaining an organized showroom and supporting editorial opportunities
Assisted with media outreach and pitching to increase brand visibility and strengthen relationships with editors and media contacts
Tracked launch metrics and compiled press coverage to evaluate campaign performance and identify opportunities for increased editorial exposure
Developed a PR strategy for Urban Sophistication, applying brand storytelling, audience insights, media strategy, and creative positioning
TikTok Executive, IfYouAreReadingThis
Sept 2025 – Present
Syracuse, NY
Led TikTok strategy and short-form content development for a student-led organization creating a more accessible platform for mental health conversations
Created content aligned with organizational messaging, audience interests, and campus culture
Analyzed engagement insights to refine storytelling, optimize content strategy, and strengthen audience connection
Co-Founder, PrelovedByUs
May 2025 – Present
Co-founded a vintage fashion pop-up brand, developing its concept, strategy, and customer experience
Created social content and branded visuals that generated 500+ local followers, leading to repeat event attendance
Planned and executed pop-up events, managing promotion, merchandising, and brand presentation
Member Supervisor, Women in Communications
Jan 2025 – Present
Syracuse, NY
Supervised 20+ members and coordinated logistics for weekly meetings, professional events, and guest speakers
Brand Ambassador, Drip Fitness Studio
Jan 2025 – Present
Syracuse, NY
Executed social media campaigns, ambassador initiatives, and membership activations to increase brand awareness among Syracuse University students
Partnered with Greek life leaders to develop and promote campus events, driving class participation and student engagement
Represented the brand at events and through digital content to strengthen community awareness and customer engagement
Social Media Intern, Emily Fuhrman Designs
May 2024 – Dec 2024
New Canaan, CT
Developed Instagram and website content to strengthen brand identity, increase client visibility, and maintain cohesive visual storytelling
Designed digital marketing assets using Canva and Adobe Creative Suite across social and web platforms
Contributed to a 40% increase in website traffic through targeted content and digital marketing initiatives
Event Planner & Social Media Coordinator, New Canaan Field Club
May 2022 – Aug 2025
New Canaan, CT
Planned and executed seasonal events for 150+ attendees, overseeing creative direction, promotion, vendors, and logistics
Increased event attendance by 20% through targeted email and social media promotion
EDUCATION
Bachelor of Science in Public Relations, Minor in Creative Writing, Syracuse University, S.I. Newhouse School of Public Communications
Aug 2024 – Present
Syracuse, NY
Involvement: Fashion & Beauty Communications Milestone, Women in Communications, PRSSA, IfYouAreReadingThis, Delta Delta Delta
New Canaan High School
Aug 2020 – Jun 2024
New Canaan, CT
Graduated with High Honors
Seal of Biliteracy — Spanish
SKILLS
PR & Strategy: Media Relations, Editorial Outreach, Media Pitching, Press Clippings, Brand Strategy, Event Planning, Social Media Strategy, Content Creation, Data Tracking & Reporting
Tools & Certifications: Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Meta Business Suite, Amazon Ads Certified, Google Workspace, Microsoft Office Suite
INTERESTS
Fashion & Beauty PR, Branding & Storytelling, Thrifting, Pilates & Wellness, Journaling, pasta & sushi lover, rom-com & Harry Potter buff.
